About
WhereTheyLeave is a tool that shows you exactly where visitors leave your website. Try a demo report without signing up, or upload your own data to see the results in seconds.
What is WhereTheyLeave?
WhereTheyLeave is a browser-based website analysis tool built for store owners, founders, and product teams who want a clear answer to one question: where exactly am I losing users?
Upload a data file or connect directly to Google Analytics 4 — and get a detailed report showing exactly where and how many users leave your site. You can try a demo report without signing up. To see your own full report with recommendations, create a free account — it takes less than 60 seconds and no credit card is needed.
| USER_ID | EVENT | TIMESTAMP | SESSION_ID | DEVICE |
|---|---|---|---|---|
| u00001 | homepage | 2026-01-01T08:00:00Z | sess_0001 | desktop |
| u00001 | product_view | 2026-01-01T08:02:00Z | sess_0001 | desktop |
| u00001 | add_to_cart | 2026-01-01T08:04:00Z | sess_0001 | desktop |
| u00002 | homepage | 2026-01-01T09:00:00Z | sess_0002 | mobile |
| u00002 | product_view | 2026-01-01T09:01:30Z | sess_0002 | mobile |
sample-data.csv — where users leave
Out of 7,000 users, 1,000 completed the funnel (14.3%) in this report. The biggest leak is 2. product_view, which 37.1% never reach.
Your funnel
Where exactly do you lose people?
Width = each step’s share of the 7,000 users who entered · each band is the drop into its own step · red outlines the biggest one
Your biggest single loss is the people who get to “homepage” but never take the next step. Everything else in this report is smaller than this.
What to do next
Most urgent first
Reduce 2. product_view dropout
37.1% of visitors never reach this step — your biggest leak. Test a simpler UI, reduce options, or add guidance copy on the step before it.
≈ +591 conversions this period if everyone lost here had carried on like the rest
Reduce 3. add_to_cart dropout
36.4% never reach this step — your second-biggest leak. Often a small copy or layout tweak can recover these visitors.
≈ +571 conversions this period if everyone lost here had carried on like the rest
every note above ↑ is computed from the numbers in this report — nothing is made up by AI
How does it work?
Three steps. No configuration, no technical knowledge needed. Your report is ready in under 30 seconds.
Choose your data source
Upload a file (CSV, XLSX, JSON) exported from your analytics tool — or connect directly to Google Analytics 4. No manual setup needed.
We analyze your data
Our engine processes your data and finds exactly where users drop off. You'll see the progress in real-time — the whole analysis takes a few seconds.
Get your report
A clear, actionable report with results, recommendations, and PDF export. Create a free account to unlock the full version with all details.
Analysis methods
Choose the type of analysis that fits your needs. More methods are on the way.
Loss analysis
The core analysis. Shows how many users move forward and how many leave at each step. Works with both file uploads and API connections.
Period comparison
Compare your results across two time periods to track whether your changes are actually improving sales.
Group breakdown
Break down your results by device, country, traffic source, or any custom dimension to find where specific groups struggle.
Supported data sources
WhereTheyLeave works with file uploads and direct API connections. Upload an export or connect your account — either way, your report is ready in seconds.
File upload
.csv · .xlsx · .json · .tsv · .ods
Google Analytics 4
API connection
Features
A demo report is available without any account. Creating a free account unlocks the full feature set.
Login with Google or email
Create a free account to save your reports, track trends over time, and unlock the full feature set. Sign in with one click via Google, or use email and password.
Scheduled email reports
Get your report delivered to your inbox automatically — weekly or monthly. Includes a summary of the biggest changes since the last report.
Shareable report links
Generate a link to share your report with your team or clients. No account required to view a shared report. You can revoke the link at any time.
Results tracking over time
Run analyses over multiple time periods and see how your overall results and losses change over time on a single chart.
PDF export
Download a clean, print-ready PDF version of your report to share in presentations or keep for your records. Available on all plans.
Analysis history
All your previous analyses are saved and accessible from your dashboard. Compare current results side-by-side with any earlier run.
Results preview
Results trend
Avg success rate
14.3%
Best week
17.8%
Privacy & data security
WhereTheyLeave is built on a privacy-first architecture. This isn't just a policy — it's a technical constraint built into how the tool works.
Your data stays private
When you upload a file, all parsing and analysis runs entirely in your browser — your data never reaches our servers. For the GA4 API connection, we read your data to generate the report but never store raw analytics data. The only information we save (if you create an account) is your report output — used to build trends and history — never the raw input data.